Hive Brands

2020

Hive is an online marketplace, connecting ethical and environmentally conscious shoppers with ethical and
environmentally conscious brands.

As Copywriter, I studied and sampled Hive’s meticulously vetted groceries and household goods to develop
sensory, experiential sales content, educating shoppers on sustainability and brands’ benefits and values.
I adopted Hive’s voice and put a unique spin on everything from pickles to recyclable packaging.

I also made a couple of great puns.